Research Reports

Confidence in the integrity, accuracy, and trustworthiness of data is currently at a low point – at a time when it's more crucial than ever. In this new study, only 23% of DBTA subscribers expressed full confidence in their data, and close to one-third said that data quality is a constant, ongoing issue. What's more, new data analytics and AI projects are how most organizations are finding out about data quality issues. On the one hand, this is not surprising given the high levels of interest in obtaining business value from the adoption of new analytics and AI technologies. On the other hand, since AI runs on data, it's also a worrying sign. Without good data, all of these exciting projects are not going to succeed, and when it comes to data quality, many organizations struggle with managing project complexities, finding internal support, and accurately determining ROI. Download this study today for the full scoop!

Is database management at the average organization inhibiting or enabling competitive advantage? What are the costliest database management activities today? And what are the top strategies being deployed to reduce the time and money spent on ongoing database management? To help answer these questions, Unisphere Research, in partnership with Dell EMC, recently fielded a survey of IT leaders and database professionals among members of the Quest Oracle Community. Download this special report today to dive into the key issues being weighed and actions organizations are taking to build out their data-driven capabilities.

The movement towards data-driven business requires sophisticated capabilities incorporating robust, scalable, and adaptable databases. When Microsoft announced Linux platform support for SQL in 2017, followed by moving to the cloud in 2018, a new world of possibilities opened up. In October 2022, Unisphere Research, a division of Information Today, Inc., partnered with Red Hat to conduct a survey of 249 IT leaders and data professionals at SQL Server sites to assess the adoption of platforms, cloud services, containers, and more, to gain a better understanding of current environments, challenges, and priorities. Download your copy today.

Data quality is a critical aspect of the data supply chain at any business. However, many organization struggle with achieving consistent data quality due to ad hoc processes and a lack of financial support, and the movement of data to the cloud is complicating matters further. Download this special report today for a deep dive into the latest research findings.

To examine how database environments and roles are changing within enterprises – as well as how deeply new modes of collaboration and technology are being adopted – Unisphere Research recently conducted a survey of DBTA subscribers in partnership with Quest. From cloud and automation to the rise of "Ops" culture, the world of database management is evolving with new challenges and opportunities emerging for IT leaders and database professionals. Download this special study for a first-hand look at the results and learn where database management is heading.

Coming out of the pandemic, and faced with an uncertain economy, many software vendors have been looking for sources of additional revenue, and they have found it—through customer software audits. These software audits have become a big business, serviced by prominent accounting and consulting firms on behalf of vendors, and often incurring millions of dollars of extra charges to customers. To better understand the scope of software audits, as well as the costs incurred, Unisphere Research, a division of Information Today, Inc., surveyed the readership of its flagship publication, Database Trends and Applications, which consisted of database managers, developers, CIOs, and IT directors. The survey, which sought views and experiences with software licensing and audits, was conducted in partnership with LicenseFortress. A total of 283 usable responses were received, of which 155, or 69% of survey respondents, reported having been audited within the past three years, and 79% reported h

IT budgets are expected to receive a significant boost in the year ahead. At the same time, routine database administration and maintenance tasks are cutting deeper into organizations’ competitiveness. Strategies to address this include database consolidation and the adoption of cloud-based services. All in all, today’s data environments are getting more diverse – residing on many platforms and requiring a diversity of approaches to ensure resiliency and availability. To examine these trends and more, Unisphere Research, a division of Information Today, Inc., in partnership with Dell EMC, fielded a survey of 2022 IT professionals among the members of the Quest IOUG Database and Technology Community. Download your copy of “Managing Data in a Demanding Digital Economy: 2022 Quest IOUG Database Insights Report” today.

The timeliness, completeness, and cleanliness of data can make or break the fortunes of a data-driven enterprise. However, while today’s enterprises see data quality as a top strategic priority, eight in 10 enterprise data managers say their organizations’ data quality efforts are lagging or problematic. Download this special report today to dive into the current state of data quality and key steps to improve at your company.

Recent years have seen an acceleration of cloud adoption as a next-generation platform for running big data and analytics. Likewise, Hadoop-specific vendors have been consolidating, further fueling ambiguity as companies look to make meaningful decisions about the long-term development and management of their big data platforms. To better understand current plans, priorities, and challenges associated with Hadoop data migration to the cloud, WANdisco commissioned Radiant Advisors and Database Trends and Applications to survey the industry. Download this special report today to understand what the next wave of Hadoop data migrations will look like, migration concerns and business impacts (and how they can be solved), the top requirements for Hadoop migration software, and the rise in plans for hybrid and multi-cloud data management.

Data managers are increasingly recognizing the advantages that the Linux platform brings to their environments, and close to one in three data managers have already deployed their databases on the open source platform. This is one of the key findings of a new survey conducted in the second half of 2020 among 306 members of PASS, the Professional Association for SQL Server, by Unisphere Research, a division of Information Today, Inc., in partnership with Red Hat. Download a copy of this special research report today to gain a deeper understanding of the increasing diversity of SQL Server environments, current skills levels and priorities for the future.

With the rise of multiple database engines for multiple purposes, SQL Server environments have been taking on a rising level of database diversity in recent years. Download this special report to understand the current data landscape, challenges, cloud adoption and management strategies.

To better understand current trends in data management, including the impact of COVID-19 on IT budgets and innovation, as well as digital transformation and cloud adoption and priorities, Unisphere Research, the research arm of Database Trends and Applications, conducted a survey, in partnership with Aerospike Corporation. Download the attached report to better understand what digital transformation projects are on the rise, how companies are currently prioritizing and spending on cloud adoption, and what factors are driving decisions.

Unisphere Research, in partnership with the Quest IOUG Database & Technology Community, recently fielded a survey to examine database management priorities. The study, sponsored by Dell EMC, includes the opinions and experiences of 212 database managers and administrators from across a range of industries and company sizes. Download this study today to dive into the most costly database management activities, leading factors when selecting infrastructure and key strategies for reducing time and costs.

Download this special research report today to learn about the latest trends in SQL Server environments, including the evolving data landscape, pressing challenges and the increasing movement towards cloud databases amongst the members of PASS, the world’s largest community of data professionals leveraging the Microsoft data platform.

In an era when organizations are turning to data-driven insights to improve decision making and enhance customer experiences, data managers are turning to a new generation of technologies—as well as repurposing traditional ones—to keep up with business demand. In April and May of 2019, Unisphere Research fielded a study among the readers of Database Trends and Applications to explore the roles of new technology initiatives in managing and making data actionable for the business. This study, sponsored by Pythian, includes the views and experiences of 241 IT and data decision makers, representing a broad sample of company types and sizes.

Oracle database environments continue to increase in size and complexity. As a result, licensing and support costs are climbing, as well as staffing and skills constraints and administrative costs and complexity. These growing pains are getting in the way of further expansion. Many enterprises are turning to cloud and automation to reduce costs and increase agility and capacity. The use of public cloud services at Oracle database sites is increasing, but the majority of transaction environments still remain on-premises today. For most Oracle environments, the future is pointing towards a hybrid cloud model. Download this brand new study today for a full overview of the key trends, challenges and opportunities to keep in mind as you navigate the evolution of your Oracle database environment.

This study, sponsored by Quest Software, includes the views and experiences of 285 IT decision makers, representing a fairly broad sample of company types and sizes. The survey found that databases continue to expand in size and complexity, while at the same time, more enterprises are turning to cloud-based resources to keep information highly available.

Download the “Next-Generation Data Deployment Strategies” report to learn about the current state of machine learning, data lakes, Hadoop, Spark, object storage and more! Don’t miss out on these new insights about the hottest technology trends today.

In December 2017, Unisphere Research fielded a study among the members of the Independent Oracle Users Group to examine the key challenges, priorities, and solutions being adopted by Oracle Database sites. This study, sponsored by Quest Software, includes the views and experiences of 285 IT decision makers, representing a fairly broad sample of company types and sizes. The survey found that databases continue to expand in size and complexity, while at the same time, more enterprises are turning to cloud-based resources to keep information highly available.

Over the past decade, two developments have sparked the emergence of viable alternatives to supporting relational database management systems in high-cost on-premises data centers; cloud computing and NoSQL databases. To better understand the nature and pace of the incorporation of new alternatives in data management, Amazon Web Services commissioned Unisphere Research to survey IT professionals about the migration of databases to the cloud and the adoption of NoSQL databases. Download this study to better understand these growing trends and where most organizations currently stand.

In today’s fast-paced digital economy, no organization can afford latency in its delivery of information to decision makers or customers. Enterprises are under pressure to deliver services on a 24x7 basis, and their data has to be ready as well. However, while an impressive array of technology exists to deliver data on a real-time, continuous basis, even those organizations with multiple redundancies built into their systems and networks still face challenges keeping up.

When it comes to data security, today’s enterprises are under assault as they never have been before. This year’s Russian hacker breach by “CyberVor” was the most visible example of sensitive data falling into the wrong hands, but this incident was only one of many—the news never stops. Data security has evolved into a top business challenge. The challenge continues to grow and the villains are taking advantage of lax preventive and detective measures.

Enterprises today face a shortage of database talent that is only going to grow more acute. This new study indicates that 41% of database professionals intend to leave the data management field within the next 10 years. About half of this group will be retiring, while others will be seeking other opportunities in management or self-employment. In an era in which data analytics is seen as the most effective competitive tool, there will be a shrinking pool of qualified professionals to help manage, secure and store data. At the same time, there has never been a more exciting time to be a database professional. Most entering the field tend to be quite satisfied with their jobs, and they recognize the crucial role they are now playing in today’s analytics-driven organization.

With the game-changing potential of big data come several challenges that must be addressed by organizations big and small. The information that makes up big data comes from both inside and outside a single organization and may be used by many different stakeholders. As a result, data governance continues to grow in importance. To better understand the impact of new data sources on data governance practices, in the first quarter of 2014, IBM commissioned Unisphere Research, a division of Information Today, Inc., to survey IT and business stakeholders at organizations across North America.

Providing the right content, at the right time, to the right customer enables organizations to rise above the numerous sites and digital pitches now competing for customer attention. However, at this time, marketing executives are struggling with ways to create more content, deliver it with greater frequency, and streamline its delivery. In addition, few organizations are measuring the results of their content marketing across emerging social media channels.

In 2014 the spotlight is on data management departments as they lead the effort to deliver competitive advantage from Big Data analytics. Decision makers seek information from a growing range of data sources and sophisticated toolsets. Managing the integration of myriad networks, data systems, and applications to deliver reliable information is a greater challenge than ever before.

At a time when data is the fuel which drives business growth, the onus is on enterprises to protect that data, while at the same time assuring its accessibility. Over the years, there has been growing awareness among enterprise executives and managers about the potential issues to enterprise data security—not only from outside hackers and thieves, but also from people inside organizations, often those with privileged access. Enterprises are making greater and more frequent efforts to monitor and audit data for evidence of security events.

The objective of this survey was to provide an accurate and consistent assessment of current enterprise database management practices, solutions and tools in use, and the important challenges facing database administrators and their organizations. The majority of the data trended early and was consistent with a preliminary analysis that was conducted before the survey was completed. Respondents from a wide range of industries participated in this research with a good distribution of small, medium, and large businesses.

Many organizations today face a significant challenge that is negatively impacting their operational efficiency, revenue potential and ability to provide a trusted IT environment: the prevalence of mission-critical application downtime. To combat this problem, infrastructure owners and DBAs have introduced strategies to increase resiliency—however—both unplanned and planned downtime are still pervasive despite these efforts. As a result, this study discovered that 46% of survey respondents are less than satisfied with their current availability strategy for their mission-critical Oracle-based applications.

Application servers are proliferating, the number of end users is expanding rapidly, and data volumes and types are growing impressively as part of today’s increasingly digital organizations. However, the performance of database systems is struggling to keep pace—in fact, databases are hampered by reliance on disk based storage, a technology that has been in place for more than two decades. Even with the addition of memory caches and solidstate drives, the model of relying on repeated access to the permanent information storage devices is still a bottleneck in capitalizing on today’s “Big Data.”

Thomas Davenport, co-author of the watershed book Competing on Analytics and visiting professor at Harvard University, has famously referred to the role of the data scientist to be the “sexiest job of the 21st century.” And it’s no wonder—data scientists are being cast as the visionaries who will help guide their organizations into the future, by scooping up information from all corners of the enterprise and beyond, and figuring out ways to make that data tell compelling stories.

Cloud computing is no longer a novel concept being experimented with at the edge of the enterprise. It is now a mainstream business technology strategy that is delivering the agility and flexibility that businesses require to move forward. A new survey finds that cloud computing continues gaining converts within the enterprise, and is pushing down deep roots within companies that have deployed the approach.

It’s no secret that today’s organizations are awash with data. Data is streaming into transaction systems, appliances and devices from a wide variety of applications, and new sources including social media. Proponents of Big Data state that data contains veins rich with information for decision makers and the business, and many organizations have made it a priority to capture and use this data. However, what many organizations are also discovering is that managing and storing this all this data has a cost. While there is a drive across the industry to introduce new and more digitally compact forms of data storage, as well as cloud storage, these solutions do not get to the heart of the problem for enterprises—data needs to be managed more effectively, and tied closer to the business, from the start.

Organizations need to prepare for rising levels of big data streaming into their organizations. The ability to manage and assure 24x7x365 database performance, regardless of workloads and user demands, is key to agility and growth. Faster delivery of databases requires automated packaging and deployment processes, both at the initial instantiation and throughout the entire life cycle of the databases in question including decommissioning. As data environments grow larger and consumers increasingly expect “on-demand” access, the ever-increasing complexity in governance requirements can potentially slow the roll out of database services. Database administrators face uphill challenges to address these challenges in today’s multi-layered and globally diverse data centers. Those who succeed are able to adapt and evolve by translating database services into critical services the business can depend on.

Data keeps growing, and along with it, opportunities for unprecedented insights into customers, sales, markets, and processes. With information now being generated from all corners of the enterprise, executives, managers, and professionals can ask and get answers to questions they have never been able to consider. For companies that are able to offer business decision makers rapid and easy access to business intelligence (BI) or analytic data from which they can assemble their own interfaces and reports, this means competitive advantage. However, today’s BI systems still present obstacles to realizing this vision.

As more data becomes available from an abundance of sources both within and outside, organizations are seeking to use those abundant resources to increase innovation, retain customers, and increase operational efficiency. At the same time, organizations are challenged by their end users, who are demanding greater capability and integration to mine and analyze burgeoning new sources of information.

Thanks to relentless global competition and an unforgiving economy, organizations have been under non stop pressure to deliver products and services. For many the lifeblood of finding new opportunities has been to mine the data assets being gathered from all corners of their enterprise and beyond—transactions, customer data, employee input, and information about market conditions.

To compete in today’s hyper-competitive economy, organizations need the right information, at the right time, at the push of a button. However, there is no one single source for relevant data; the typical enterprise today has a vast array of data types and formats pulsing through its veins, flowing in from its own systems and databases, as well as streaming in from external sources. For today’s data manager or professional, the challenge is being able to provide end users access to actionable information in as close to real time as possible. Today’s data systems—many of which were built and designed for legacy systems of the past decade, supporting far less data—are not up to the task.

produced by Unisphere Research, a division of Information Today, Inc., and sponsored by MarkLogic

conducted in partnership with the SHARE users group and Guide SHARE Europe, produced by Unisphere Research, a division of Information Today, Inc., and sponsored by IBM and Marist College

produced by Unisphere Research, a division of Information Today, Inc., and sponsored by Oracle

produced by Unisphere Research, a division of Information Today, Inc., and sponsored by Quest Software

produced by Unisphere Research, a division of Information Today, Inc., and sponsored by Oracle

produced by Unisphere Research, a division of Information Today, Inc., and sponsored by IBM

produced by Unisphere Research, a division of Information Today, Inc., and sponsored by Application Security, Inc.